ABANG ASHRAF

A Senior Video Editor / Videographer / Motion Graphics Designer / Video Producer / Graphic Designer with a sharp eye in the film & creative industry.

A Film & Animation graduate from Multimedia University looking to pursue a career in video producing, video editing, visual effects, videography, motion graphics and video production. Currently based in Petaling Jaya.

Self motivated and open to new opportunities. Always willing to learn new things and gain more experience. Very well experienced in operating a camera and producing engaging creative video contents for clients and social media.

Specializes in video editing, visual effects and motion graphics. Proficient in Adobe Creative Suite. Advanced in freehand illustration. Skillful in videography and photography. Excellent english and malay communication skill.

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EDUCATION

Multimedia University, Cyberjaya

Bachelor in Multimedia (Honours) (Film & Animation)

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PAST EMPLOYMENTS

• Secretlab.Media Sdn. Bhd. (21 Feb - 29 May 2011)

      Industrial Training

      - Motion Graphics Artist

      - Storyboard Artist

      - Handled pre-production animation process

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• Prestariang Systems Sdn. Bhd. & UniMY (8 Apr - 7 Oct 2013)

      Assistant Creative Designer

      - Graphic design, web design and logos for company

      - Photographer for company and corporate events

      - Marketing assistant and coordinator

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• Evangeline Verto Sdn. Bhd. (1 Dec 2014 until 31 May 2017)

      Executive - Content Operations

      - Responsible for weekly content updates

      - Designing advertising materials for mobile and website

      - Find and edit engaging videos for mobile and website

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• Blasthink Sdn. Bhd. (2 Jan 2018 - 29 May 2018)

      Motion Graphics Designer​

      - Creating engaging motion graphics video content for clients

      - Handled projects for more than 20 clients at once

 

• Media Prima Berhad (1 Nov 2018 - 27 May 2019) 

      Visual Editor

      - Edit visuals for Ringgit Sense Plus weekly TV show on TV3

      - Produce weekly promos and PSA videos for the Programme

      - Responsible for studio recordings and end credits
 

• Influasia Sdn. Bhd. (3 Dec 2019 - 3 Jun 2020)
  Senior Video Editor & Videographer / Video Producer
  - Video Producer for World Of Buzz and Munch By WOB
  - Produce weekly online video contents on company's social media platforms
  - Creating content from scratch; From ideation to storyboard, to pre-production, to          production and finally post-production of the video
  - Pre-production; Arrange production team, talents, props, video equipments and          contacting clients for the shoot
  - Production; Shooting and also directing the shoot, handling the lighting of the shoot,    making sure that every aspect of the production shoot is followed in order
  - Post-production; Editing footages or visuals and inserting sound designs suitable
    for the final video
  - Responsible for getting more engagement, postings, captions, expanding and            monitoring company's social media platforms
   

• Sun Digital Network Sdn. Bhd. (27 July 2020 - 31 July 2021)
  Senior Video Editor & Video Producer
  - Produce virtual events, rallies and product workshops for clients (Maybank, Amway,    Etiqa Takaful, Nutrilite, Herbalife)
  - Creating the whole concept or ideation and storyboard of the virtual event before        presenting it to clients for approval
  - Producing teaser and trailers for the upcoming virtual event
  - Responsible for setting up the full production timeline, arranging production team,        talents, props and video equipments
  - Directing, leading and shooting the production shoot
  - Editing footages and inserting 3D background stages, visuals and sound designs        suitable for the final video
  - Cooperating personally with clients throughout the whole duration of the                    project including amendments and any updates

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• 2X Marketing Sdn. Bhd. (8 March 2022 - 7 July 2022) 

      Video Editor​ (Level 3)

     - Creating storyboard and concept boards for client's project videos

      - Producing client project videos from scratch; From ideation to creating graphic                  elements for the video and finally post-production of the final video including motion          graphics animation and sound design

      - Editing client project videos by following client's direction and instructions

      - Manage internal and external online meetings with clients and project team members

      - Maintaining company's quality standards throughout all different clients

      - Handling personal clients and also assisting other video team members with                      their client projects if needed

      - Responsible for giving the best video service to company's clients throughout                    the whole project; From personal communication with clients to the final approved            project video  

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• Afyaa Sdn. Bhd. (Nov 2022 - Present)
  Brand and Content Creator
  - Creating storyboard and produce online video contents on company's social media    platforms
  - Produce content from scratch; From ideation to storyboard, to pre-production, to          production and finally post-production of the video
  - Production; Shooting and also directing the shoot, handling the lighting of the shoot,    monitoring audio recording, making sure that every aspect of the production shoot      is followed in order
  - Post-production; Editing raw footages, visuals, motion graphics, effects and inserting    sound designs suitable for the final video
  - Producing teaser, trailers and highlight videos for company’s events
  - Develop and produce motion graphics and video contents for a variety of media        including, but not limited to, digital campaigns, social media, and corporate videos
  - Collaborate with creative teams and other stakeholders to understand project scope    and objectives. Assist in selecting appropriate graphic, audio and animation styles      for the project
  - Create engaging motion graphics video contents and visuals for company’s                campaigns and events
  - Record, encode and edit video & sound projects, including selecting program format    for final output, capturing/importing media, organizing raw media, editing                footages & sound files, inserting graphics & motion graphics, titling, adding
    music/voice-over/sound effects, media management and archiving project media
  - Conduct quality control checks on video content to ensure that it meets the                  company’s brand standards and guidelines
  - Support the planning of company’s upcoming digital marketing campaigns for            videos and visual assets
  - Optimizing video content for different platforms and audience preferences

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